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Such a wonderful, aspirational and philosophical advertisement and I love the below line:
"The powerful play goes on and you may contribute a verse. What will your verse be ?
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One of the best TV Ads I had seen and in the same league as Apple's famous 1984 ad. It is aspirational advertising at it's very best and as +Robert Scoble puts it, "so few companies can do this and do it well".
Narration of the Ad:
We don’t read and write poetry because it’s cute. We read and write poetry because we are members of the human race. And the human race is filled with passion. And medicine, law, business, engineering. These are noble pursuits and necessary to sustain life. But poetry, beauty, romance, love. These are what we stay alive for.
To quote from Whitman,
“O me, O life of the questions of these recurring. Of the endless trains of the faithless. Of cities filled with the foolish. What good amid these, O me, O life?
Answer: That you are here. That life exists and identity. That the powerful play goes on, and you may contribute a verse.”
“That the powerful play goes on, and you may contribute a verse.”
What will your verse be?
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Such a wonderful, aspirational and philosophical advertisement and I love the below line:
"The powerful play goes on and you may contribute a verse. What will your verse be ?
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